Five Ways To Be More Sustainable For Plastic Free July

by: Rosie Dalton | 3 months ago | News

Image: the Single Use Planet Tee by Kowtow

The Guardian has reported that 85% of the human-made materials found in the ocean are materials used in clothing, like nylon and acrylic. On top of this, we now live in a single use era, where plastic bags and water bottles reign supreme. So dire is this issue that 83% of tap water is now contaminated with plastic fibres. And Greenpeace East Asia found plastic in 36 out of 39 brands of table salt it tested.

So, to celebrate Plastic Free July, we're rounding up five of the best ways to shop sustainably – from our wardrobes to our bathrooms. 

1) Buy less, buy better

Vivienne Westwood said it best when she said: "buy less, choose well, make it last.” This is an important message in the context of Plastic Free July, because buying less and buying sustainably are critical parts of minimising our impact.

2) Shop sustainable clothing

Shopping sustainably means prioritising fibres like organic cotton (which isn't farmed with the harmful pesticides of its conventional alternative), hemp (which requires very little irrigation), or Modal (which is very fast-growing, renewable and easy-to-grow).

3) Buy reusable

Reducing single use plastics can have a significant impact on our environmental footprint. Swap your plastic water bottles for a Klean Kanteen and minimise menstrual waste with Hello Cups. Because "tampons and pads can take up to 500 years to break down in landfill," says co-founder Robyn McLean.

4) Invest in a microfibre filter

According to Patagonia, the vast majority of ocean plastic pollution comes from microfibres – tiny strands that shed off synthetic garments when they’re washed. Investing in a microfibre filter can help you prevent those plastics from getting into waterways.

5) Say no to plastic bags and bring a tote instead

Since supermarkets banned single-use bags, the nation's plastic bag consumption has dropped by 80%. Which has stopped 1.5 billion plastic bags from entering the environment, according to the National Retail Association. So remember to bring your tote instead, like Baggu's pre-consumer recycled cotton bags 

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