Britons Send 235 Million Items Of Clothing To Landfill In One Season, New Study Finds

by: Courtney Sanders | 4 years ago | News

Image: clothing at a landfill. Image source.

A study commissioned by Sainsbury’s supermarkets predicts 235 million items of clothing will be send to landfill this spring by the British public, according to the Guardian, an absolutely staggering amount and one which highlights the problem with the throwaway culture created and perpetuated by fast fashion.

The study surveyed 2,000 people and found that three-quarters bin discarded garments, primarily because they do not realise that worn out or dirty clothing can be donated to charity or recycled. 49% said they didn’t think worn out or dirty clothing could be donated; 16% said they didn’t have time to visit charity shops; and 6% did not realise clothing can be recycled. Men are more likely to send clothes to the landfill than women: 82% compared with 69%.

This spring every person will discard 19 items with seven being sent to landfill, on average, in Britain. In the wise words of Dame Vivienne Westwood, we all need to make a concerted effort to “buy less, choose well, make it last” in order to help reduce the extreme environmental impact of the fashion industry.

Via the Guardian.

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