Dior’s SS20 Runway Was Recyclable And Plastic-Free

by: Rosie Dalton | 2 weeks ago | News

Image: Dior's recyclable runway. Image source.

Just one day after Greta Thunberg delivered her impassioned speech to world leaders at a United Nations summit on climate change, Dior found inspiration in a similar sentiment across the pond in Paris. For spring-summer 2020, the brand created its own indoor forest at Paris-Longchamp hippodrome, using 164 trees that were later planted all over the city.  

“‘The landscape, a common good, unites us all without exception’ is the idea behind the scenography designed by Atelier Coloco for the #DiorSS20 show by @MariaGraziaChiuri,” Dior wrote via Instagram. To bring this “inclusive garden” to life, Dior worked with Paris-based landscape design collective Coloco, which sourced trees from nurseries in France, Germany and Italy, then later spent days planting them across Paris.

"Conceived as an 'inclusive garden,' [the collection] questions the place and role of living creatures on our planet," the show notes said. "This is demonstrated by the scenography: a traveling grove designed with landscaping collective Coloco, the trees from which will continue their life journey after the show to enrich and preserve, like a pluralistic garden, the biodiversity of wooded spaces and other sustainability initiatives."

In addition to this #PlantingForTheFuture message, Dior’s entire set also complied with the brand’s zero-waste policy. This meant that everything from the dirt-path runway, to the hanging tree markers were recyclable and plastic-free. And this – in the context of fashion week’s usual excess – is a positive step towards reducing the industry’s vast waste footprint.

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