Kering Has Just Been Named The Second Most Sustainable Company In The World

by: Lucy Jones | 5 months ago | News

A still from Gucci's 2016 Gift Giving campaign. Image source.

Kering been named as the second most sustainable company in the world. The luxury goods firm which owns Gucci, Stella McCartney, Alexander McQueen and Balenciaga took out the number two spot on an index of the most sustainable brands in the world across all industries. Last year, Kering was sitting at number 47 on the Corporate Knights Global 100 Index, but after revamping its sustainability strategy the brand has skyrocketed to second place. It also took out the title of most sustainable company in the apparel and accessories category for the second year in a row.

“This reflects our dedication and perseverance to embed sustainability best practices across our business activities,” Kering chief sustainability officer and head of international institutional affairs, Marie-Claire Daveu, told WWD. “It also acts as a ‘proof of concept’ that a business can achieve financial success while delivering positive social and environmental outcomes.”

Kering has announced a number of sustainability initiatives over the past few years and it is committed reducing its environmental footprint by 40% by 2025. The brands that Kering looks after are also committed to sustainability. Gucci, for example, launched its own sustainability platform last year and announced a 10-year sustainability plan. The impact of these plans can be hard to measure, so it is great to see that they have actually improved the sustainability of Kering as a whole. Hopefully the company will take out the number one spot next year.


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